
60 years
a new identity
LURS
- Client: LURS
- Year: 2019
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- Digital Branding
- Creative Design
- Brochure Design
- Web
- User Experience
- SEO & Marketing
- Video & Photography

Idea behind the logo
TRIANGLE
A triangle is a mathematical figure that connects us to the number three.
A triangle is a mathematical figure that connects us to the number three.
OPEN BOOK
The open book symbolizes the lifelong learning to which the university has been focused since its inception.
FEATHER
It symbolizes a pen. We are connected to the pen on a daily basis. With it, we write history and create new, academic goals.
HORSE
A horse represents strength, learning, hard work, freedom and success.
When we put it all together, Pegasus was created, which is a symbol of Rogaška Slatina. In the end, we shortened their name to LURS.





WEB, USER EXPERIENCE, SEO & MARKETING
An advanced, clean and elegant website is one of the essential elements of a modern business. Proper composition, clean lines, choice of fonts, thoughtful texts and superb photography are the most important elements for creating a website that works. Click on the image below to view the website.






