WE ARE
DIATONICA STUDIO
ultimate solution
for your DESTINATION
a good destination photo is very important for posting on your website as well as for posting on portals like Booking, Tripadvisor, Trivago, Hotels.com, … Our customers have more than 60% higher demand due to the photo that glows and has a special power.
Photography, which attracts people’s interest, depends on good composition, thoughtful lighting and many years of experience. The obvious difference is on the portals, where our photos clearly stand out.
Photography, which attracts people’s interest, depends on good composition, thoughtful lighting and many years of experience. The obvious difference is on the portals, where our photos clearly stand out.
DIATONICA STUDIO. CREATIVITY FOR GREAT PEOPLE
Why professional
photos about represanting
your hotel/ apartment
is so important?
How great photos of real estate accalarete sales for Hotels and apartments?
Great photos of real estate can definitely accelerate the sale of a hotel. When potential buyers or investors are considering a property, high-quality photos can showcase the property’s features and amenities in a way that words alone cannot.
High-quality photos can give buyers a better sense of the hotel’s layout, design, and condition, which can help them make more informed decisions about whether the property is a good fit for their needs. Additionally, high-quality photos can help the property stand out from other hotels on the market and can make a great first impression on potential buyers.
Investing in professional photography for a Hotel can be a worthwhile expense, as it can help to increase the property’s perceived value and generate more interest from potential buyers.
Ultimately, great photos of real estate can help to create a positive emotional response in buyers, which can lead to more successful sales and higher profits for Hotel/accomodations owners.
See for yourself
everyone prefers to stay in a pleasant ambience
Numbers, analitic
about how great photos
of Hotels increase sales
for holiday.
There are several studies and reports that show how great photos of hotels can increase sales for holiday. Here are some examples:
- A study by TripAdvisor found that properties with at least one photo have 138% more engagement than those without any photos, and properties with over 100 photos receive 151% more engagement than properties with just a few photos.
- A report by HomeAway found that listings with professional-quality photos have a 2.5 times higher booking rate than those without professional photos.
- According to a survey by the Wall Street Journal, 83% of buyers said that photos are “very important” when looking for a Hotel.
- A study by VFM Leonardo found that hotels with more photos and virtual tours generate 46% more revenue per booking than those with fewer photos.
- Another report by FlipKey found that travelers are 83% more likely to inquire about a property if it has at least 20 photos, and 225% more likely to inquire if it has over 100 photos.
Overall, these studies show that great photos of hotels can have a significant impact on sales and bookings for holiday. By providing potential customers with high-quality images that showcase the property’s features and amenities, hotels can increase engagement, generate more inquiries and bookings, and ultimately boost their revenue.
your environment in the most beautiful light
The desire of every hotel
Details are the key to interior photography.
Your photos will attract new guests
Investing in
professional photography
for your hotel or apartment
is important
for several reasons:
- First Impressions: High-quality photographs of your property can create a great first impression on potential guests. In today’s digital age, most people begin their search for accommodations online, and the quality of your photos can be the difference between someone choosing to book with you or not.
- Increased Bookings: Professional photos can help your hotel or apartment stand out in a crowded market. When potential guests are scrolling through dozens of listings, high-quality photos can capture their attention and make your property more appealing. This can ultimately lead to more inquiries and bookings.
- Higher Perceived Value: Professional photos can make your hotel or apartment look more luxurious and high-end. This can increase the perceived value of your property and lead to higher room rates and revenue.
- Better Marketing: Professional photos can be used in a variety of marketing materials, from your website and social media channels to print ads and brochures. By investing in high-quality photography, you’ll have a library of images that you can use to promote your property across multiple channels.
- Return on Investment: While professional photography can be an investment, it can also provide a significant return on investment by increasing bookings and revenue. According to some studies, properties with professional photos can generate up to twice as much revenue per booking as those with amateur photos.
Overall, investing in professional photography for your hotel or apartment can be a smart decision that can have a positive impact on your business.
apartment for the most demanding guests
Surprise your guests who will be return for many years
Professional photos
of hotels and apartments
are better for marketing
promotion, and sales
for several reasons:
- Captures Attention: High-quality, professional photos are more likely to capture a potential customer’s attention than amateur or low-quality photos. In a highly competitive market, great photos can help your hotel or apartment stand out and create a memorable first impression.
- Shows Features and Amenities: Professional photos can showcase the unique features and amenities of your hotel or apartment, such as stunning views, luxurious bedding, or beautiful decor. By highlighting these elements in your photos, you can help potential customers visualize themselves staying at your property.
- Creates Emotion: Great photography can create an emotional connection with potential customers. By conveying a sense of luxury, comfort, or relaxation through your photos, you can help potential customers feel excited about staying at your property.
- Boosts Credibility: Professional photos can help boost the credibility of your hotel or apartment. When potential customers see that you’ve invested in high-quality photography, they may perceive your property as more professional and trustworthy.
- Versatility: Professional photos can be used across a variety of marketing channels, from your website and social media channels to print ads and brochures. By having a library of high-quality images, you can easily create consistent and cohesive marketing materials that showcase the best aspects of your property.
Overall, professional photos of hotels and apartments are better for marketing, promotion, and sales because they create a positive emotional response, highlight unique features and amenities, and convey credibility and professionalism. By investing in professional photography, you can help your property stand out and attract more customers.
When a photo of food says more than the food itself
When you just want to taste the best food possible
Professional photos
have a better psychological effect
on people than ordinary ones
for several reasons:
- Attention-Grabbing: Professional photos are often more visually appealing than ordinary ones, which can grab people’s attention and make them more likely to engage with the content.
- Perception of Quality: Professional photos convey a sense of quality, professionalism, and attention to detail. This can lead people to perceive the subject of the photo (such as a hotel or apartment) as higher quality, which can increase their desire to book or purchase.
- Emotional Appeal: Professional photos can be designed to evoke specific emotions, such as a feeling of relaxation or luxury. This emotional appeal can make people more likely to desire the product or service being advertised.
- Trustworthiness: Professional photos can also convey trustworthiness and authenticity. This is particularly important in the hospitality industry, where customers are looking for safe and comfortable accommodations. By using professional photos that accurately represent your property, you can build trust with potential customers.
- Consistency: Professional photos also help to create a consistent and cohesive brand image. This consistency can help build recognition and familiarity with your brand, which can increase customer loyalty.
Overall, professional photos have a better psychological effect on people than ordinary ones because they are visually appealing, convey a sense of quality and professionalism, evoke specific emotions, build trust, and create consistency in branding. By using professional photos in your marketing materials, you can create a positive impression of your brand and increase customer engagement and loyalty.
Why Professional
Hotel Photography
is a Strategic Investment
Hotel managers often view expenses as a necessary burden, but it’s crucial to differentiate between costs and investments that bring added value. Professional photography is not just an expense—it is a key investment in visibility, guest attraction, and revenue growth.
The following cost comparisons are based on a 100-room hotel to provide a realistic perspective.
1. Annual Hotel Expenses – Where Does the Money Go?
Every hotel has significant recurring expenses essential for daily operations. Let’s compare them to the cost of professional photography.
Staff Costs (Annual)
Chefs (5 employees): €114,000
Waiters (10 employees): €168,000
Housekeepers (8 employees): €122,688
Marketing Team (3 employees): €72,000
Managers (2 employees): €79,200
Gardeners (2 employees): €33,600
Maintenance Staff (3 employees): €54,000
Total Annual Staff Cost: €644,488
Operational Costs (Annual)
Sanitary supplies (soap, paper, cleaning products): €24,000
Flower arrangements and decorations: €18,000
Promotional materials and advertisements: €32,000
Total Annual Operational Costs: €74,000
TOTAL ANNUAL COST: €718,488
2. The Cost of Professional Photography – Less Than the Daily Cost of Sanitary Supplies
The highest-priced professional photography package: €35,000 (one-time cost).
Assuming these images are used for at least three years, the annual cost is:
€35,000 ÷ 3 = €11,667 per year
That’s less than the monthly cost of sanitary supplies.
Daily Cost:
€11,667 ÷ 365 days = €32 per day
Less than the daily cost of paper towels or flower arrangements.
3. How Does Professional Photography Impact Revenue?
✔ Increased hotel visibility – high-quality images immediately capture potential guests’ attention.
✔ Higher occupancy rates – hotels with strong visual content see up to 15% more bookings.
✔ Higher average room rates – better visual appeal leads to a stronger first impression and guests willing to pay more.
✔ More effective marketing campaigns – professional images enhance ad performance, as people respond faster to visual stimuli.
4. Conclusion – Is Professional Photography an Expense or an Investment?
Looking at the bigger picture, one thing is clear: professional hotel photography is not an expense, but one of the most affordable and profitable investments in hospitality.
For less than the daily cost of cleaning supplies or decorations, a hotel gains high-quality visual content that:
✔ enhances its reputation,
✔ increases occupancy rates,
✔ boosts revenue.
Can a hotel really afford to miss out on this opportunity?
01
The Visual Experience
Offer for a Complete Photography Package for luxury Hotels, Hotels and Villas
Package Price: 18,000€
Duration of Photography: 5-7 Days
1. Interior Photography
We capture all key areas of your property:
- Hotel or apartment rooms (standard, luxury, suites)
- Living areas, kitchens, and dining rooms
- Reception areas (lobby, foyer)
- Restaurants, bars, wellness, spa, and fitness areas
- Conference rooms, meeting spaces, private rooms
- Bathrooms, powder rooms, and balconies/terraces
The goal is to create a refined, bright, and inviting atmosphere that stands out on online platforms like Booking, Airbnb, and your website. The photos will highlight the comfort, luxury, and design details of your interiors.
2. Exterior Photography
Your external appearance is the first impression, so we give special attention to:
- The entire building from different angles (morning and evening light)
- Pools, gardens, terraces, entrances, and parking lots
- Surrounding areas, nature, and architectural details
- Night shots with lighting
The exterior should inspire excitement and illustrate an unforgettable stay in a natural or urban environment.
3. Portrait and Lifestyle Photography
- Staff in action (professionalism and hospitality)
- Guests enjoying their stay (by the pool, in the restaurant, at events) Models are not included.
- Services and experiences you provide (wellness, dining experiences, activities) Models are not included.
- These photographs will help guests feel the atmosphere and your dedication to exceptional service.
What’s included in the price:
Photography:
Our team will stay at your location for 5-7 days to capture all essential elements and details of your property.
Editing and Retouching:
Comprehensive post-production on all photos, including color correction, contrast adjustments, sharpening, and removing distractions.
Delivery of Photos:
Delivery of 100+ final high-resolution images, ready for use on your website, print materials, and promotional purposes.
Unlimited Usage License:
The right to unlimited use of the photographs on all your platforms and marketing materials without time restrictions.
Pre-Photography Consultation:
A consultation with our creative director to discuss your vision and goals for the project.
02
The Ultimate Visual Experience
Offer for a Complete Photography Package for luxury Hotels, Hotels and Villas
Our goal is to tell the story of your destination through images that captivate and attract guests. With our expertise and attention to detail, you will receive photographs that stand out and set you apart from the competition.
Package Price: 26,000€
Duration of Photography: 5-7 Days
1. Interior Photography
We capture all key areas of your property:
- Hotel or apartment rooms (standard, luxury, suites)
- Living areas, kitchens, and dining rooms
- Reception areas (lobby, foyer)
- Restaurants, bars, wellness, spa, and fitness areas
- Conference rooms, meeting spaces, private rooms
- Bathrooms, powder rooms, and balconies/terraces
The goal is to create a refined, bright, and inviting atmosphere that stands out on online platforms like Booking, Airbnb, and your website. The photos will highlight the comfort, luxury, and design details of your interiors.
2. Exterior Photography
Your external appearance is the first impression, so we give special attention to:
- The entire building from different angles (morning and evening light)
- Pools, gardens, terraces, entrances, and parking lots
- Surrounding areas, nature, and architectural details
- Night shots with lighting
The exterior should inspire excitement and illustrate an unforgettable stay in a natural or urban environment.
3. Destination and Experience Photography
Your location offers unique advantages, which your guests will want to explore. Therefore, we include photographs of:
- Natural and cultural landmarks nearby
- Beaches, parks, forests, city centers, shopping areas
- Sports activities, excursions, and special events you offer
These photos will showcase the destination as a whole, helping your guests envision their perfect experience.
4. Portrait and Lifestyle Photography
- Staff in action (professionalism and hospitality)
- Guests enjoying their stay (by the pool, in the restaurant, at events) Models are not included.
- Services and experiences you provide (wellness, dining experiences, activities) Models are not included.
These photographs will help guests feel the atmosphere and your dedication to exceptional service.
What’s included in the price:
Photography:
Our team will stay at your location for 5-7 days to capture all essential elements and details of your property.
Editing and Retouching:
Comprehensive post-production on all photos, including color correction, contrast adjustments, sharpening, and removing distractions.
Delivery of Photos:
Delivery of 100+ final high-resolution images, ready for use on your website, print materials, and promotional purposes.
Unlimited Usage License:
The right to unlimited use of the photographs on all your platforms and marketing materials without time restrictions.
Pre-Photography Consultation:
A consultation with our creative director to discuss your vision and goals for the project.