WE ARE
DIATONICA STUDIO
ultimate solution
for your DESTINATION
Photography, which attracts people’s interest, depends on good composition, thoughtful lighting and many years of experience. The obvious difference is on the portals, where our photos clearly stand out.
Why professional
photos about represanting
your hotel/ apartment
is so important?
How great photos of real estate accalarete sales for Hotels and apartments?
Great photos of real estate can definitely accelerate the sale of a hotel. When potential buyers or investors are considering a property, high-quality photos can showcase the property’s features and amenities in a way that words alone cannot.
High-quality photos can give buyers a better sense of the hotel’s layout, design, and condition, which can help them make more informed decisions about whether the property is a good fit for their needs. Additionally, high-quality photos can help the property stand out from other hotels on the market and can make a great first impression on potential buyers.
Investing in professional photography for a Hotel can be a worthwhile expense, as it can help to increase the property’s perceived value and generate more interest from potential buyers.
Ultimately, great photos of real estate can help to create a positive emotional response in buyers, which can lead to more successful sales and higher profits for Hotel/accomodations owners.
See for yourself
everyone prefers to stay in a pleasant ambience
Numbers, analitic
about how great photos
of Hotels increase sales
for holiday.
There are several studies and reports that show how great photos of hotels can increase sales for holiday. Here are some examples:
- A study by TripAdvisor found that properties with at least one photo have 138% more engagement than those without any photos, and properties with over 100 photos receive 151% more engagement than properties with just a few photos.
- A report by HomeAway found that listings with professional-quality photos have a 2.5 times higher booking rate than those without professional photos.
- According to a survey by the Wall Street Journal, 83% of buyers said that photos are “very important” when looking for a Hotel.
- A study by VFM Leonardo found that hotels with more photos and virtual tours generate 46% more revenue per booking than those with fewer photos.
- Another report by FlipKey found that travelers are 83% more likely to inquire about a property if it has at least 20 photos, and 225% more likely to inquire if it has over 100 photos.
Overall, these studies show that great photos of hotels can have a significant impact on sales and bookings for holiday. By providing potential customers with high-quality images that showcase the property’s features and amenities, hotels can increase engagement, generate more inquiries and bookings, and ultimately boost their revenue.
your environment in the most beautiful light
The desire of every hotel
Details are the key to interior photography.
Your photos will attract new guests
Investing in
professional photography
for your hotel or apartment
is important
for several reasons:
- First Impressions: High-quality photographs of your property can create a great first impression on potential guests. In today’s digital age, most people begin their search for accommodations online, and the quality of your photos can be the difference between someone choosing to book with you or not.
- Increased Bookings: Professional photos can help your hotel or apartment stand out in a crowded market. When potential guests are scrolling through dozens of listings, high-quality photos can capture their attention and make your property more appealing. This can ultimately lead to more inquiries and bookings.
- Higher Perceived Value: Professional photos can make your hotel or apartment look more luxurious and high-end. This can increase the perceived value of your property and lead to higher room rates and revenue.
- Better Marketing: Professional photos can be used in a variety of marketing materials, from your website and social media channels to print ads and brochures. By investing in high-quality photography, you’ll have a library of images that you can use to promote your property across multiple channels.
- Return on Investment: While professional photography can be an investment, it can also provide a significant return on investment by increasing bookings and revenue. According to some studies, properties with professional photos can generate up to twice as much revenue per booking as those with amateur photos.
Overall, investing in professional photography for your hotel or apartment can be a smart decision that can have a positive impact on your business.
apartment for the most demanding guests
Surprise your guests who will be return for many years
Professional photos
of hotels and apartments
are better for marketing
promotion, and sales
for several reasons:
- Captures Attention: High-quality, professional photos are more likely to capture a potential customer’s attention than amateur or low-quality photos. In a highly competitive market, great photos can help your hotel or apartment stand out and create a memorable first impression.
- Shows Features and Amenities: Professional photos can showcase the unique features and amenities of your hotel or apartment, such as stunning views, luxurious bedding, or beautiful decor. By highlighting these elements in your photos, you can help potential customers visualize themselves staying at your property.
- Creates Emotion: Great photography can create an emotional connection with potential customers. By conveying a sense of luxury, comfort, or relaxation through your photos, you can help potential customers feel excited about staying at your property.
- Boosts Credibility: Professional photos can help boost the credibility of your hotel or apartment. When potential customers see that you’ve invested in high-quality photography, they may perceive your property as more professional and trustworthy.
- Versatility: Professional photos can be used across a variety of marketing channels, from your website and social media channels to print ads and brochures. By having a library of high-quality images, you can easily create consistent and cohesive marketing materials that showcase the best aspects of your property.
Overall, professional photos of hotels and apartments are better for marketing, promotion, and sales because they create a positive emotional response, highlight unique features and amenities, and convey credibility and professionalism. By investing in professional photography, you can help your property stand out and attract more customers.
When a photo of food says more than the food itself
When you just want to taste the best food possible
Professional photos
have a better psychological effect
on people than ordinary ones
for several reasons:
- Attention-Grabbing: Professional photos are often more visually appealing than ordinary ones, which can grab people’s attention and make them more likely to engage with the content.
- Perception of Quality: Professional photos convey a sense of quality, professionalism, and attention to detail. This can lead people to perceive the subject of the photo (such as a hotel or apartment) as higher quality, which can increase their desire to book or purchase.
- Emotional Appeal: Professional photos can be designed to evoke specific emotions, such as a feeling of relaxation or luxury. This emotional appeal can make people more likely to desire the product or service being advertised.
- Trustworthiness: Professional photos can also convey trustworthiness and authenticity. This is particularly important in the hospitality industry, where customers are looking for safe and comfortable accommodations. By using professional photos that accurately represent your property, you can build trust with potential customers.
- Consistency: Professional photos also help to create a consistent and cohesive brand image. This consistency can help build recognition and familiarity with your brand, which can increase customer loyalty.
Overall, professional photos have a better psychological effect on people than ordinary ones because they are visually appealing, convey a sense of quality and professionalism, evoke specific emotions, build trust, and create consistency in branding. By using professional photos in your marketing materials, you can create a positive impression of your brand and increase customer engagement and loyalty.
REFERENCE QUESTIONS
FOR CLIENTS
What is your name and what do you do?
Nina Pader Topole, Marketing Manager at Thermana d.d.
What challenges were you facing before deciding to collaborate with Diatonica Studio?
We had the challenge of refreshing the company’s communication image, adapting it to modern times, and raising Thermana’s visibility. With a clearly defined vision and desires, we informed Diatonica, which came closest to our expectations.
What are two tangible changes you made with Diatonica Studio?
We have been collaborating with Mitja Železnikar since 2019, where with his help, we refreshed the corporate visual identity, redefined it, and then applied it to various formats and materials for both offline and online communication channels.
What does your business look like today?
We have a very good collaboration.
How has your business changed after working with Diatonica Studio?
With Diatonica Studio, we gained a refreshed corporate visual identity and modern visuals that contribute to raising the company’s recognition, while also demonstrating the high quality of our services.
What was the most enjoyable part of your experience with Diatonica Studio?
Diatonica Studio is a very flexible partner that responds quickly to our needs. They are creative while adhering to the boundaries defined by the corporate visual identity, which is crucial for communication of an established brand.
If someone wanted to collaborate with Diatonica Studio, what would you tell them?
We highly recommend collaborating with Diatonica Studio. It is an exceptionally fair partnership characterized by a high level of adaptability. Throughout the years of collaboration, we have faced numerous market challenges (such as the COVID-19 pandemic and complete closure or restriction of our services, to the latest challenge of major flooding in August, etc.). In all these situations, we managed to overcome the challenges and continue developing our communication image, with Diatonica Studio being of great assistance.
During our collaboration, we have already recommended Diatonica Studio to our business partners.
Thermana d.o.o.
01
The Visual Experience
Offer for a Complete Photography Package for luxury Hotels, Hotels and Villas
Package Price: 18,000€
Duration of Photography: 5-7 Days
1. Interior Photography
We capture all key areas of your property:
- Hotel or apartment rooms (standard, luxury, suites)
- Living areas, kitchens, and dining rooms
- Reception areas (lobby, foyer)
- Restaurants, bars, wellness, spa, and fitness areas
- Conference rooms, meeting spaces, private rooms
- Bathrooms, powder rooms, and balconies/terraces
The goal is to create a refined, bright, and inviting atmosphere that stands out on online platforms like Booking, Airbnb, and your website. The photos will highlight the comfort, luxury, and design details of your interiors.
2. Exterior Photography
Your external appearance is the first impression, so we give special attention to:
- The entire building from different angles (morning and evening light)
- Pools, gardens, terraces, entrances, and parking lots
- Surrounding areas, nature, and architectural details
- Night shots with lighting
The exterior should inspire excitement and illustrate an unforgettable stay in a natural or urban environment.
3. Portrait and Lifestyle Photography
- Staff in action (professionalism and hospitality)
- Guests enjoying their stay (by the pool, in the restaurant, at events) Models are not included.
- Services and experiences you provide (wellness, dining experiences, activities) Models are not included.
- These photographs will help guests feel the atmosphere and your dedication to exceptional service.
What’s included in the price:
Photography:
Editing and Retouching:
Delivery of Photos:
Unlimited Usage License:
Pre-Photography Consultation:
02
The Ultimate Visual Experience
Offer for a Complete Photography Package for luxury Hotels, Hotels and Villas
Our goal is to tell the story of your destination through images that captivate and attract guests. With our expertise and attention to detail, you will receive photographs that stand out and set you apart from the competition.
Package Price: 26,000€
Duration of Photography: 5-7 Days
1. Interior Photography
We capture all key areas of your property:
- Hotel or apartment rooms (standard, luxury, suites)
- Living areas, kitchens, and dining rooms
- Reception areas (lobby, foyer)
- Restaurants, bars, wellness, spa, and fitness areas
- Conference rooms, meeting spaces, private rooms
- Bathrooms, powder rooms, and balconies/terraces
The goal is to create a refined, bright, and inviting atmosphere that stands out on online platforms like Booking, Airbnb, and your website. The photos will highlight the comfort, luxury, and design details of your interiors.
2. Exterior Photography
Your external appearance is the first impression, so we give special attention to:
- The entire building from different angles (morning and evening light)
- Pools, gardens, terraces, entrances, and parking lots
- Surrounding areas, nature, and architectural details
- Night shots with lighting
The exterior should inspire excitement and illustrate an unforgettable stay in a natural or urban environment.
3. Destination and Experience Photography
Your location offers unique advantages, which your guests will want to explore. Therefore, we include photographs of:
- Natural and cultural landmarks nearby
- Beaches, parks, forests, city centers, shopping areas
- Sports activities, excursions, and special events you offer
These photos will showcase the destination as a whole, helping your guests envision their perfect experience.
4. Portrait and Lifestyle Photography
- Staff in action (professionalism and hospitality)
- Guests enjoying their stay (by the pool, in the restaurant, at events) Models are not included.
- Services and experiences you provide (wellness, dining experiences, activities) Models are not included.
These photographs will help guests feel the atmosphere and your dedication to exceptional service.
What’s included in the price:
Photography:
Editing and Retouching:
Delivery of Photos:
Unlimited Usage License:
Pre-Photography Consultation:
03
The Ultimate Luxury Visual Experience
Offer for a Complete Photography Package for luxury Hotels, Hotels and Villas
Package Price: 35,000€
Duration of Photography: 5-7 Days
1. Interior Photography
We capture all key areas of your property:
- Hotel or apartment rooms (standard, luxury, suites)
- Living areas, kitchens, and dining rooms
- Reception areas (lobby, foyer)
- Restaurants, bars, wellness, spa, and fitness areas
- Conference rooms, meeting spaces, private rooms
- Bathrooms, powder rooms, and balconies/terraces
The goal is to create a refined, bright, and inviting atmosphere that stands out on online platforms like Booking, Airbnb, and your website. The photos will highlight the comfort, luxury, and design details of your interiors.
2. Exterior Photography
Your external appearance is the first impression, so we give special attention to:
- The entire building from different angles (morning and evening light)
- Pools, gardens, terraces, entrances, and parking lots
- Surrounding areas, nature, and architectural details
- Night shots with lighting
The exterior should inspire excitement and illustrate an unforgettable stay in a natural or urban environment.
3. Destination and Experience Photography
Your location offers unique advantages, which your guests will want to explore. Therefore, we include photographs of:
- Natural and cultural landmarks nearby
- Beaches, parks, forests, city centers, shopping areas
- Sports activities, excursions, and special events you offer
These photos will showcase the destination as a whole, helping your guests envision their perfect experience.
4. Portrait and Lifestyle Photography
- Staff in action (professionalism and hospitality)
- Guests enjoying their stay (by the pool, in the restaurant, at events) Models are not included.
- Services and experiences you provide (wellness, dining experiences, activities) Models are not included.
These photographs will help guests feel the atmosphere and your dedication to exceptional service.
Included all from premium packeage 2, plus exclusive upgrades to take your hotel’s visual storytelling to the next level:
Professional Photo Models
Bring your hotel to life with dynamic, engaging imagery that showcases your services in a vibrant and realistic way.
Short, High-Impact Video Presentation
A cinematic highlight reel capturing the essence of your hotel’s excellence, designed for maximum engagement across all platforms.
Seasonal Visual Refresh (4x per Year)
Keep your promotional materials fresh and exciting with professionally designed updates featuring your latest offers and experiences.
VIP Presentation & Networking Events
We actively promote your hotel by featuring it in our exclusive high-profile industry events, expanding your brand’s visibility among top-tier clientele.
Exclusive Offer
A 5-Year Visual Strategy for Your Hotel
Investing in premium promotional materials that save you time and money
Dear Hotel Director/Manager,
What do you gain with this investment?
- Long-term quality & consistency
Your hotel will maintain a high-end, recognizable aesthetic for years to come, eliminating the need for frequent new shoots.
- Optimized costs
A one-time investment in a comprehensive photography package saves you up to 40% compared to separate seasonal photoshoots.
- A premium brand image
Exclusive images tailored to the season, atmosphere, and unique story of your hotel—from interiors to guest experiences.
- Ready-to-use content for all marketing channels
High-quality visuals prepared in advance for your website, social media, marketing campaigns, and luxury brochures.
- A complete visual strategy
More than just photos, we provide a carefully crafted visual identity that attracts high-end clientele.
Why now?
- Luxury, premium travel is evolving faster than ever
High-end guests expect immersive, visually stunning experiences before they even book. Hotels that don’t keep up with top-tier imagery risk losing market share.
- AI-driven search and booking platforms prioritize high-quality visuals
Hotels with professionally curated, engaging photography are ranked higher, leading to more direct bookings and increased revenue.
- Seasonal marketing demands fresh, year-round content
A 5-year visual strategy ensures you have premium images ready for every campaign, eliminating last-minute photo shoot costs.
- Social media algorithms favor engaging, high-quality visuals
Luxury travelers are drawn to stunning content. Investing in a curated image library guarantees continuous engagement on Instagram, Facebook, and LinkedIn.
- Competition is fierce stand out now, not later
Leading hotels invest in visual branding that reinforces their exclusivity and prestige. Your hotel’s first impression should always be extraordinary.
- Long-term cost efficiency
Instead of multiple short-term investments in new photoshoots, one comprehensive, high-quality package saves time, money, and effort over the next five years.
- The future is storytelling
Guests connect with experiences, not just services. A well-planned visual narrative enhances your brand’s identity and emotional appeal, making your hotel the preferred choice.
At Diatonica Studio, we don’t just create outstanding destination photography—behind us stands a 25-year-old graphic design studio, expertly combining aesthetics, strategy, and visual excellence. Our mission goes beyond capturing an image; we craft a story that reflects exclusivity, prestige, and an unforgettable impression.
We are a partner that exceeds expectations. With a masterful eye for detail, an exceptional sense of composition, and a deep understanding of the brand’s visual identity, we ensure that destination attracts attention and comes to life in its most refined form.
If you seek more than just photography—if you desire perfection in every aspect—we are here to illuminate the details that matter most to you.
Secure your spot today and position your hotel as a leader in hospitality.
Limited Availability – Only 17 Hotels in Croatia for 2025
To maintain the highest level of quality and exclusivity, we are limiting our collaborations to only 17 premium hotels across Croatia this year.
By keeping our partnerships exclusive, we ensure a tailored, high-end approach for each client, delivering exceptional visual content that elevates their brand.
Once these spots are filled, no additional bookings will be accepted for 2025.
If you want your hotel to be among the select few benefiting from this 5-year visual strategy, secure your spot today.
For more information or a personalized offer, please contact me at nika@diatonica.si